Posts

Showing posts from August, 2018

Promotional Products versus Print Advertising

Image
In today's rapidly growing business world, every company needs to market their business prudently. The things is - not all companies have a great budget to aggressively promote their business and that makes it all the more crucial to ensure you formulate the most effective strategies. Each marketing method offers a variety of advantages with different cost and conversion.  You have to choose the right method of marketing whether it is promotional products or print advertising depending on your budget. And if you are working on a shoestring budget then you need to be a little more careful with your plans. Choose the right one. Let's find out more about Promotional Products and Print Advertising.   Promotional Products Promotional products are a great alternative to other advertising mediums. It’s Benefits: They offer a good ROI (return on investment) - Return on Investment is great compared to other methods such as print advertising. Promotional produ...

Digital Printing versus Large Format Printing

Image
It is important to understand first of all how Digital Printing and Large Format Printing are different. Here is a detailed overview of how they are difference and also their importance: Digital Printing In this type of process, the command is driven digitally which is by a computer or laptop and the prints come automatically from the printer.   It is automatic and no manual efforts of changing the plates are required. You can think of it as more of a personal printer. Now the question arises how it is different and better than other forms of pricing. Since it is automatic, the time consumption is less however, cost is slightly higher than offset printing. Large Format Printing As the name indicates, this type of printing is for large sizes Large Format printing is one of the most common tools used in commercial advertising.   It is also cost effective and a value adds form of printing. Almost every business needs large printing solutions in lar...